How high-achievers articulate ideas in critical meetings
By Matt Huang
Summary
## Key takeaways - **Define High-Pressure Meetings by Outcome, Not Stress**: A high-pressure meeting is defined by your indifference to the outcome, meaning you care deeply about achieving a specific result or convincing the audience to take a particular action. [01:06] - **Clarify Objective: Ask 'Why Should They Care?'**: When clarifying your objective, it's crucial to not only understand why you care about the outcome but, more importantly, why the other party should care, requiring empathy to tailor your argument. [03:45] - **Whiteboard Dependencies: Map Steps to Desired Outcome**: To prepare for a meeting, visualize the steps needed by mapping out dependencies: to achieve X, you must communicate Y to the audience, which requires Z, and preparing Z involves actions A, B, and C. [04:50] - **Execute Preparedness: Commit and Work Smart**: In the execution phase, commit to all laid-out actions without laziness, leveraging tools like AI notetakers to speed up the process of gathering evidence and freeing you to focus on the conversation. [07:57], [08:28] - **Run Successful Meetings: Structure and Top-Down Communication**: To run a successful meeting, establish a clear structure with an agenda and key points, and always communicate in a top-down manner, starting with the main idea before diving into details. [10:11], [12:34] - **Focus on Implications and Action Items for Executives**: Executives and managers are focused on implications and action items; clearly articulate why your proposal matters to them and what specific actions are needed to reduce their cognitive load. [13:30]
Topics Covered
- Why should your audience care about your ideas?
- Structure your meeting preparation with a clear evidence-gathering framework.
- Control the conversation: A meeting agenda prevents derailment.
- Communicate top-down for efficient executive decision-making.
- Take ownership: Clearly state implications and next steps.
Full Transcript
Have you ever wondered how some people
are just so good at speaking under
pressure at work? Maybe it's your
manager, or maybe it's a co-orker that
you know who just always seems to know
exactly the right thing to say at the
right moment in order to achieve a
certain outcome. Today I'm going to
share with you in a video that's less
than 20 minutes something that's taken
me over four years of messing up at work
left and right in order to realize and
that's how to articulate your ideas
effectively in high pressure meetings.
If you're new to the channel, welcome.
My name is Matt. I've spent the last
four years working in roles across big
tech, management consulting, and
banking. And on this channel, I
basically share with you everything that
I've learned in my professional career.
And so, if you're here today, thank you.
But if you're still with me, make sure
you lock in full screen the video and
follow along. Let's get into it. I first
want to start by defining what a high
pressure situation even is. And I know a
lot of you are probably like, "Dude, of
course I know what that is." But a high
pressure situation, specifically a high
pressure meeting, is typically one where
you are not indifferent to the outcome.
What this means is that you care a lot
about achieving a certain outcome or
convincing the audience in the meeting
to take a certain action. A common
example of this at work could be, for
example, if you want to get promoted
this cycle. And so you're about to go
into a meeting with your manager where
you're going to ask them, "Hey, can you
put me up for promotion this cycle? You
know, I've been working so hard over the
last six to 12 months, really just
putting in all the hours, being in the
office before everyone else, leaving
later than everyone else, being a really
big team player, and all that jazz. And
you really want your manager to put you
up for promo. And so, you're not
indifferent to that outcome. Uh the
outcome actually has a lot of meaning to
you. And so I'm going to walk you
through the three-step process that I
still use to this day in every single
meeting that I go into uh at Google
where I need a certain outcome or I need
to convince the audience of a certain
action that I believe they should take.
And so step one is you need to clarify
the objective. You need to clarify the
goal. Now what do I mean by this? A lot
of times you have a general idea of oh
yeah I want to get promoted or oh yeah I
want to convince them to to take this
action but what are you actually trying
to achieve in that specific meeting. Say
for example you're trying to get
promoted. You're not actually trying to
get promoted in that meeting. You're
trying to convince your manager in that
meeting that they should basically put
their neck out for you by putting you up
for promotion. The way it works for
those who are unfamiliar with how tech
promos work, typically your manager has
to put you up for promo and then there's
some sort of higher level committee
that's going to decide, but obviously
your manager isn't going to put you up
for promo if they don't believe that you
are someone who who would reflect
positively on them. And so you're
essentially trying to ask them to put
their neck out for you. Now, the second
question you should ask though is why do
you care? And in the example of the
promotion, it's probably pretty clear,
right? Of course, I want to get promoted
because I want to make more money. I
want to maybe have a a cooler title. I
want to have more responsibility, what
have you. But what I find is it's never
a bad idea to reflect on why you
actually care about the outcome that
you're trying to drive. And finally,
this is the step that most people miss,
which is why should they care? And you
should really, really think hard here.
Why should your manager care about
putting you up for promotion?
It's very clear to you, of course, but
what's in their interest to take that
action that you're trying to convince
them of? And this requires you to have a
little bit of empathy and put yourself
in their shoes. But if you do that,
you're just going to be that much more
convincing because you'll be able to
tailor the argument in a way that speaks
to them. But once we've accomplished
step one, which is to clarify the goal,
let's move on to step two, which is to
start whiteboarding the dependencies.
Now, I personally am biased and I love
whiteboards. So, I always come into a
conference room at work and I just start
writing stuff and it really helps me to
visualize my ideas. But you can do this
on a piece of paper, you can do this on
your computer, it doesn't really matter.
The main thing here is you need to think
about what steps need to happen leading
up to that meeting where you want to
come in prepared. And so the structure
that I typically follow is to achieve X
I need to communicate why to person
being the audience. Now in order to
communicate and convey why to the person
effectively and in a way that he or she
actually understands
that means that I need to bring Z. Now
what is Z? It could be many different
things right to have Z prepared I need
to do AB and C. And so typically there's
going to be a number of things. Now to
make this more concrete let's take that
example of getting promoted. So to
achieve X, X in this case being to
convince my manager to put me up for
promo this cycle, I need to communicate
that I've done a good job over the last
12 months and that I've demonstrated
improvement against whatever feedback
they gave me last year to my manager. I
need to show them that I've improved.
And in order to to communicate that I've
improved to my manager effectively and
in a way that he or she understands, I
need to bring probably examples,
specific examples of things that I've
worked on or projects that I've
contributed to, that have succeeded,
maybe even positive feedback from other
stakeholders that I've worked with. And
so in order to have all of this body of
evidence prepared that shows that I've
improved at my job and you know other
people also think that I have done a
good job and therefore should be
promoted. I need to do A, B and C. Now
A, B and C in this case could be many
different things. It could be let me go
back into my notes from previous
conversations with my manager where he
or she was giving me feedback and we
talked about my action plan to improve
on that feedback uh six months ago,
right? Or it could be conversations that
I had with other people, other
stakeholders that we worked with where
they said good things about the work
that I had done or they expressed their
gratitude to me for the work that I did.
And it could even be something like
going back and looking at all the
projects that you did, all the
presentations that you worked on over
the past year and compiling them into a
consolidated list so that your manager
can very easily visualize all of the
things that you've worked on, all the
things that you've accomplished. Right?
So that's how I would apply this
framework. And doesn't matter if your
situation is not you trying to get
promoted. This works for literally any
situation uh at work where you need to
convince someone, especially if they're
more senior than you, of something that
you believe is true. So, you know, you
want to communicate uh an idea, you want
to get them on board. And so, typically,
you need to bring evidence, which
requires you to take a certain series of
actions to gather that evidence. But
once we have accomplished step two, now
we move on to step three, which is the
execution phase. So how do you actually
come prepared to the meeting and take
all the action steps that was laid out
in the previous step? First things
first, you need to commit to doing
everything that you laid out right here.
You need to commit to everything in your
work. And I tell people this all the
time, don't be lazy, but also make sure
you're working smart. And so it's
probably going to be a lot of work if
you try to go and manually look at all
of your past meeting notes and sift
through like email threads that are like
6 months old and you're like digging
through your inbox and everything. But
nowadays there's a lot of helpful tools
that can actually speed up this process.
And so something like Granola for
example, which is a AI notepad.
Basically granola helps you to
transcribe every meeting that you're in.
And it's not just a notetaker. after the
meeting. It also helps you to synthesize
the key findings. You can even chat with
the transcript. There's this really
awesome AI chat transcript feature where
you can ask it questions about the
meeting. And so if this meeting happened
like 4 months ago and you barely
remember what happened, you can just ask
it, hey, tell me about what we talked
about, what were the key takeaways, what
were the action items that came out of
this and who was in the meeting, things
like that. This allows you to remember
all of the things that you've
accomplished in the past and to come up
with a compelling argument based on all
the past meetings that you've been a
part of to bring to your manager. In
addition to that, it's also just really
helpful because it allows you to fully
focus on meetings. And so you don't have
to be taking notes the whole time. You
can and it'll synthesize those notes
along with the transcript, but you don't
have to. And so it allows you to fully
focus, especially in these high stakes
meetings where you want to be listening
attentively and not just taking notes.
And you want to be able to respond
effectively and give your full attention
to the other person. Now, there's a link
in the description if any of you are
interested in using a tool like Granola.
There's a free plan, so it's completely
free to try and personally found it
extremely helpful in my workflows, and I
think you will, too. with that. Once
you've gathered all of the data that's
required, let's say you've prepared all
of the evidence. Now, how do you
actually effectively turn that into a
successful meeting? Well, there's a few
steps here that I want to walk you
through. Now, the first is go into a
conference room or go into a room where
no one else is and where it's quiet and
where you can think. And I want you to
start thinking about three things. The
first is what is the structure of the
meeting going to look like and how do I
want to run this meeting. The second is
how am I going to communicate the ideas
in a top- down way that my manager or an
executive would understand and the third
is what sort of implications you know
takeaways and action items do I want
this person to take away from this
meeting. Now let me break down each of
these because it's really important with
meeting structure. A common mistake that
junior employees make and that I
personally have made so many times in
the past is going into the meeting with
only a vague fuzzy idea of how I want to
run the meeting. And then what ends up
happening is I go in and I know that I
want to talk about one thing but then
you know the other person my manager
brings up another topic and then the
conversation goes in this direction and
then things get completely derailed that
way and you end up not really
controlling or driving the conversation
forward which is what you want to happen
uh in a high stakes meeting. You want to
come prepared. You want to show them
that you've thought through what you
want out of this meeting and how you're
going to get there. And you want to also
take the pressure off of the listener so
that you know they know that you're
driving the conversation forward. They
don't have to take up the burden of
really pushing it to the next stage. And
so a very simple structure you can
follow is something like, hey, I want to
open up with a little bit of small talk
and then I want to transition into
talking about why we're all here today.
I want to lay out a quick agenda and
then there's uh three main ideas I want
I want to dive into with each of these
having a specific example. And then
finally, we'll talk about uh action
items and next steps based on your
reaction to what I present. Sound good?
And then you dive into it. Okay? Even
something as simple as that. And then
when you end the meeting, you want to
basically say, "Okay, awesome. Well, it
sounds like as a next step, uh, this
person should do this. Uh, this person
should do this. I will do this. And, uh,
we'll maybe we'll circle back and find
time next week to reconvene." Even
saying something as simple as that,
which is just like a line or two,
demonstrates a lot of initiative and it
also makes you come across as having
your together and being a more
organized person, which is again going
to work in your favor. Now, the second
point here though, top- down
communication. Uh, in consulting, every
junior consultant knows this. You're
taught that you should communicate in a
top- down way. And what this means is
you always want to start with the main
idea first before branching down into
the sub second order supporting ideas
and the evidence that supports those
ideas. And so the reason you do this is
to avoid getting bogged down in the
details. Especially if you're talking to
someone who's more senior, they have a
very short attention span. They've been
in meetings all day. They do not want to
be bogged down in the details. They just
want to know what the heck does this
person want for me? Why should I do it
for them? And like what specifically are
the next steps? And so if you can just
communicate why this matters to them,
what you're asking for, and then what
you specifically need them to do, then
your meetings are just going to go so
much smoother. But finally, this leads
to the third point, which is the
implications and the AIS. And I kind of
just talked about this, but essentially
every executive and you know, every
manager that you have is always going to
be thinking about what are the
implications of what Matt is saying to
me and what are the action items that
are coming out of that? Like what why
does this matter to me? What do I need
to do specifically? And if you can just
explicitly make it clear to them what
the implications are without them having
to think about it themselves, that's
just going to take more mental load off
of them, which is always a good thing.
At the end of the day, the mentality
that you should have is a ownership
mentality. And you want to be that
person that really pushes the
conversation forward. Especially if this
is a meeting again where you want a
certain outcome to come out of that
meeting, then you should by all means do
whatever it takes to push the
conversation in the direction that you
want. Because if you don't, then you're
going to let the other person drive the
conversation in a different direction
and it may not be the one that you are
looking for. But anyways, that's all I
got for you guys today. Hope this was
helpful. If you have questions, of
course, always drop them down in the
comment section below. and I will see
you in the next
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