Sam Altman on how to pick which startup to work at
By YC Root Access
Summary
## Key takeaways - **Work on roles you're unqualified for**: Taking on roles you're unqualified for early in your career accelerates personal growth. The work you do now compounds over time, leading to a more impactful career, even if there's a risk of failure. [00:36], [01:00] - **Invest in startups like an investor**: When joining a startup, view it as an investment. You're trading lower immediate cash compensation for equity, so evaluate the opportunity with the same rigor you would apply to investing in a company. [01:43] - **Prioritize user love over vanity metrics**: A startup's true strength lies in a small user base that deeply loves the product, not in a large number of users who merely like it. Look for products so good that users spontaneously tell others about them. [02:34], [03:08] - **Trust exponential growth and momentum**: Exponential growth and positive momentum are critical for startups. If things are growing and people love the product, this trend is likely to continue, but it's hard to regain momentum once it falters. [03:31], [04:05] - **Focus on market growth rate, not size**: The future size of a market, not its current size, is what matters for startup success. Think about how quickly a market is growing, not its present-day valuation, as demonstrated by the early days of the iPhone app market. [04:30], [05:10] - **Seek out platform shifts for big opportunities**: The biggest companies often emerge during technological platform shifts, like the launch of the iPhone app store. Identifying these shifts allows you to build companies that wouldn't have been possible before. [06:04], [06:25]
Topics Covered
- Embrace feeling unqualified for exponential career growth.
- Users must love your product, not just like it.
- Future market growth trumps current market size.
- An exciting, hard mission attracts top talent.
- Seek good ideas that initially sound bad.
Full Transcript
so I want to talk about how to pick
which startup to work at
um the most important considerations uh
you all already know
um picking a company you're excited
about people you're excited about a role
you're excited about uh that's more
important than the rest of the stuff I
have to say but that's also intuitive
and so I'm going to talk about the
things that are not intuitive or at
least haven't been for me and I want to
just Echo one thing that Justin said
because I think it's so important every
job I've ever had and probably every job
Justin's ever had as well I'll speak for
myself at least I've been wildly
unqualified for and
doing that I think is like the number
one secret to uh having a really great
career like that's the way you have a
super fast rate of personal growth
um and I think the way careers go is you
should put in the most of the effort at
the beginning because there's it's this
compound interest like thing where the
work you do now the learning you do now
the Improvement you make early in your
career gets to pay off for all the rest
so you may as well work hard uh and take
a chance on a role that you feel
unqualified for
um early and if you flame out you flame
out and you go try something different
um but my experience is when someone
does a role they're unqualified for it
either goes way worse or way better than
expectations and a lot of the times it
goes way better and if you hold yourself
back from doing this because you're
afraid of not working out which is
totally understandable sometimes it
doesn't I think you missed this
opportunity to have
um the sort of most impactful career you
can and that is what's so cool about
startups is you can get jobs you are
widely unqualified for
so I want to talk about how to pick a
startup and I want to talk about this
from the perspective of being an
investor because I think what you're
doing when you go to work at a startup
is making one big investment if you're
really good you are going to take way
less cash comp you can than you could
get at Google or Facebook
and you are going to be compensated for
that by investing your time in the
startup in return for equity
so people have different risk Awards
trade-offs you might want a later stage
startup with that's lower risk or return
you might want higher risk High return
of very early stage startup but I think
the right framework of this is to think
about it like you're investing in a
startup
and for me at least learning to invest
in startups was deeply counter-intuitive
and I'm going to talk about eight things
that I learned about how to evaluate
startups for investment this mostly
applies to sort of the stage of startups
you'll see here today
number one
this is a Paul Buchheit another Paul
buhaidism it's more important that a
startup have a small number of users
that really love the product rather than
a lot of users that really like the
product most startups either have no one
who cares at all or a lot of people who
are kind of like yeah that's okay
very rare to find a startup where people
love the product so much they
spontaneously tell their friends
but if you think about the really big
companies today Google Facebook you
probably heard about it because someone
was like this is awesome you got to sign
up
and you know people talk about product
Market fit all this other stuff I think
it's sort of hard to evaluate but one
thing you can do is either like talk to
some users of the company or ideally you
are one yourself or know some and like
is this product so good that people are
telling other people they've got to use
it and that I think matters much more
than the vanity metrics number of users
current growth rate whatever that most
startups throw around so if you only do
one piece of diligence this is the one I
would do
number two
trusting exponential growth and as a
byproduct of that trusting momentum
momentum is sort of this really
important concept to startups if things
are feeling good if it's growing if
people are loving the product if good
people are joining that tends to keep
going and if that falters it's very hard
to get it back so does the startup have
a good sense of momentum and is there
some sort of exponential growth model
by the way I've been investing in
startups for like I don't know eight or
ten years now I still have not managed
to get good at intuiting exponential
growth in my head so I have to do it in
a spreadsheet every time
um
but I've learned to trust it and if it's
if it's if a startup is growing
exponentially and it's not fake it's not
like you know they're buying all the
users or something it tends to keep
going and making that leap of faith uh
because almost no one understands
just how powerful exponential growth is
even if they say out loud they do making
the leap of faith and trusting that is
super valuable
related concept this is the third one
the size of the market today matters
almost not at all it is the the growth
rate of the market and how big the
market will be in 10 years
so I think the number one mistake
investors make when they miss out on a
really great opportunity is they look at
the size of the market today
now they only care about how fast a
startup is growing they don't care about
the size of the revenue today and why
they can't make this same leap of faith
for the market I've never understood
um but if you make a really great
decision on what startup to join it will
probably be a smallish market today
that's growing really quickly uh you
know I saw this morning on the way down
here this is like the 10-year
anniversary of the iPhone app store so
10 years ago not very long the size of
the market for iPhone applications was
zero dollars
and a lot of investors you know somewhat
rationally but obviously wrongly said
all right well we're not investing these
iPhone apps because this is a small
Market
I also saw this morning the Uber deck
when they first raised money and they
said you know their Tam is like two
billion or something and if you think
about the world from a certain set of
constraints that was true
um but it turns out that like
the market of people that want to move
around cities easily grows quickly when
you have a better product
so thinking about the growth rate of the
market not just the growth rate of the
startup super important if you're going
to identify something really big
and a related concept to that is
the biggest companies that we have been
able to be a part of and I think the
biggest companies in the technology
industry as a whole
happen when there's a technological
platform shift
so for example the I stick with the
iPhone example the iPhone app store
launches in 2008 in a period of say 2009
to
2012. there were a lot of companies that
you could never have started before
and that all of a sudden you could
um you know Uber's a good example but
there's other ones like Snapchat which
really just didn't quite make sense
before mobile phones and apps and so
trying to identify these platform shifts
uh that's that's another place where I
think you can find almost all the big
startups
most people are wrong about this so you
have to learn to trust your own
intuitions here
um it's very hard to
differentiate between real Trends and
fake trends
um the technology journalists in
particular seem easy to trick about this
but honestly so is everybody and so if
you read the news you're not going to
find the answer here if you talk to most
people you're not going to find the
answer here but if you think hard and
you really pay attention uh sometimes
you can that the metric that I use to
differentiate between a real Trend and a
fake trend is similar to loving a
product it's when is there a new
platform that people are using many
hours every day
so the iPhone comes out not that many
people buy it but they use it all day VR
headsets come out a lot of people buy it
but they never come off the shelf so VR
by that metric is not yet a real Trend
and at the point where people start you
know having their headset on hours a day
that might be a good time to start a VR
company
the fifth consideration
um
is the company exciting
and here's why that's important the
hardest thing to get especially right
now in Silicon Valley is a critical mass
of talented people at one company it's
easy to get the first few employees you
can give them a ton of equity
give them big job titles but that stops
to work and then you get to employee 30
employee 300. why are they still going
to join rather than start their own
startup join a small startup go to
and
and this ability to have an exciting
enough mission to be able to concentrate
Talent
um this is why I think it's easier to
start a hard startup than an easy
startup because people care
um and if you don't have this it's
really hard I have basically in my life
tried had to recruit a lot for two
different startups one was a company I
started a long time ago that did social
networking on iPhones and another was
open AI and in the first one we could
tell people like hey you know like you
should come do this it's really cool and
it was kind of cool and open AI we can
say like you know
if we don't do a good job or if someone
does not do a good job building AGI like
the world will very likely get destroyed
and we need you specifically to do this
piece of it and if you don't do that
it's really bad for the world and that
is a really hard pitch to say no to and
so a startup that has a reason why
people need to join it uh is super
powerful
the sixth one is how is thinking about
how impressed you are by the founders
and the early employees at the startup
so as a general observation it is
extremely powerful whenever you can
identify something in the world that is
true and important and that most people
don't believe
and in fact I think this is one of the
two major Market inefficiencies that
startups get to exploit there exists a
small number of Founders in the world
that are so good that they end up
bending the world to their will
um and they can do this without a lot of
business experience and they are like
hundreds of times more effective than uh
people that aren't like this and you
know there are programmers that are I
know people hate the 10x engineer meme
because it's so often
um used to justify being a jerk but
there are plenty of people who are 10
times as good as average programmers and
also nice people and in companies where
you find a lot of these people
concentrated in the early hires
um this is a huge deal and these
startups consistently outperform
and the quality of the early people at a
company the quality the founders is so
determinant of success and it has such a
bigger impact than people like to
believe or want to believe about the
world that when you find this it is one
of these secrets about the world that is
critically important and that people try
not to believe so I think that's a
really great thing to look for
um the other the other big Market
inefficiency to look for is ideas that
sound bad but are good
um so most ideas that sound bad are
unfortunately bad and you should try not
to join those companies
but there exist a class and this is
where YC has made most of its money of
ideas that sound bad but are good if an
idea is good and sounds good then the
big companies will try to do it and
usually I'll compete you
um but there's a really important
difference between startups and big
companies if you have the same idea at a
big company and you want to do it you
have to get your boss to say yes your
boss's boss to say yes your boss's boss
to say yes and then soon daughter say
yes and then Larry Page should say yes
and in that chain of 20
um one no kills the entire idea and if
the idea sounds bad someone will
rationally so say no
if you're a startup
um you may also have 20 conversations
you may go up and down Sandhill Road
trying to convince someone to fund it
but you only need one yes
and the one yes you get to go do it even
if it's 19 no's uh it's it's very
different than what has to happen in a
big company
so uh one idea I often ask startups is
can you tell me why this idea sounds bad
to the big companies but actually is
good
um and then a final thing that I look at
are what this has been a long-standing
YC metric
um
what are the smartest uh sort of recent
college graduates excited about
in our experience now over more than you
know 13 years the YC has been in
business that group of people
consistently is three four years ahead
of uh what investors focus on and that
has been a model for us of identifying
real Trends before they happen that
group is not always right there have
been some big failures
um but directionally speaking young
people I think have
more time they're more on the Forefront
of Technology they're less set in their
ways whatever it's for
that you know what what those people are
going into is an area that we have
always looked at
um
so another question that's related to
all of this is how to get good advice
about what startups are join
and
you have to choose the peers whose
opinion you care about in your life very
very carefully
most people will have bring whatever
biases they have about what a career
should look like or what a safe choice
is or what a good thing to work on is uh
they'll bring all that to the table and
most people have let bad processes in
behind their firewall and they will give
you bad advice
and so trying to find a group of people
that you can go to in your life so
whenever you have a big career decision
that are kind of open-minded and
intellectually rigorous thinkers and who
care about the similar kinds of things
that you care about whatever that is is
a really valuable thing to do
um I was lucky to find a handful of
those people very early in my life I
still ping them on every big decision
um and the advice that they give me I
think is generally quite good and very
different than what I'd get from most of
my friends so finding people who can
give you good advice about what startup
to join is really important
um
I was going to talk about how to think
about Equity at a startup but I only
have one minute left so I will say this
you probably aren't getting enough
I think most startups are not nearly
generous enough with employee Equity the
difference the amount of value that you
create as an early employee versus a
Founder is not the 100x difference that
you usually see reflected on a cap table
we try to get YC startups to be more
generous with equity and I think over
time it's trending in that direction
but like remember
startups need really talented people
startups need people they could
otherwise go work at Google and make a
gigantic salary and I think you should
demand to be treated fairly for that
um that's my That was supposed to be
five minutes but there's the 25 second
version
um all right thank you very much we are
going to start with company
presentations now
uh and thanks for coming today
[Applause]
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