the painful money mistake that's keeping most people broke
By Mark Tilbury
Summary
## Key takeaways - **Transportation: The Number One Wealth Killer**: Transportation, specifically your car, is identified as the primary wealth killer because it depreciates in value daily, unlike investments. The average new car costs nearly $48,000 and is not an investment, but a financial black hole on wheels. [00:56], [01:20] - **Explosion of Auto Loan Debt**: Auto loan debt has dramatically increased, reaching $1.62 trillion by 2025. This surge has led to more people becoming 'car poor,' meaning they earn just enough to cover car payments but not enough to build wealth. [01:27], [01:59] - **Image Over Substance: The Marketing Trap**: The car industry uses billions in marketing to convince consumers that a new car enhances image and confidence. This clever marketing feeds a lie, making people feel successful while trapping them in debt, rather than focusing on practical financial decisions. [02:15], [02:37] - **Negative Equity: Owing More Than Your Car is Worth**: It's common to be in negative equity, or 'upside down' on a car loan, owing more than the vehicle's worth. In Q4 2023, nearly one in four people were in this situation, potentially owing $10,000 more than their car's value. [03:23], [03:48] - **True Cost of Ownership Exceeds Sticker Price**: The sticker price of a car is far from its true cost. For a Honda Civic, the total 5-year cost, including depreciation, insurance, fuel, maintenance, taxes, and repairs, amounts to $46,821, significantly more than its $27,867 sticker price. [04:23], [08:03] - **Investing vs. Car Ownership: A $40,000 Difference**: Choosing to invest $780 monthly instead of buying a new car can result in over $13,000 in net worth gain over 5 years, compared to a loss of over $27,000 from car ownership. This creates a potential wealth difference of over $40,000. [08:17], [09:21]
Topics Covered
- Why a new car makes you 'car poor' and not rich.
- Your 'affordable' car actually costs double: Unmasking hidden expenses.
- Invest or drive? The $40,000 opportunity cost of a car.
- How to buy a car without killing your wealth: 3 steps.
Full Transcript
If you don't want to be like everyone
else, then you have to avoid the number
one wealth killer that nobody talks
about. Take a look at this chart. It
shows how the average person spends
their money each month. And believe it
or not, one of these categories is
quietly killing your chances of building
wealth. So, let's uncover it together.
First up, housing. This is the biggest
slice of the pie. So, it's definitely
the wealth killer, right? Well, although
paying rent or a mortgage is expensive,
at least it provides you with a place to
live. Next,
taxes. Nobody likes these. Well, unless
your name happens to be Gary Stevenson,
but let's not get into that. Next,
utilities and household expenses.
They're not fun to pay, but you can
easily get them down by calling around
for the best deals. How about all of
these? There are so many of these little
expenses, but most of them are flexible.
So, that leaves us with one section
left. Can you guess what it is?
transportation, car payments, insurance,
fuel, repairs, parking, all for
something that goes down in value every
single day. The average new car costs
nearly $48,000.
It's not an investment. It's not
building your wealth. And in most cases,
it's just a financial black hole on
wheels. That's why out of all of these
expenses transportation specifically
your car, is the number one wealth
killer. And it's only getting worse.
There's been an absolute explosion in
the amount of money people owe on their
cars. It's honestly getting out of
control. Let me show you what I mean. In
2005, total auto loan debt was sitting
at $720 billion. 5 years later, it
reached $850 billion. Fast forward to
2020, it's rocketed all the way up to
1.38 trillion. And in 2025, we're sat at
an all-time high of $1.62 trillion. This
has led to more people than ever being
what I like to call car poor. This is
when you're making just enough to cover
your car payments, but not enough to
build wealth at the same time. It's like
you're trapped on a treadmill that never
slows down. But why get on this
treadmill in the first place? Well, more
people than ever care about their image,
and driving a nice car is one of the
quickest ways to impress other people.
The car industry spends billions of
dollars convincing you that a new car is
going to transform your image,
confidence, and maybe even your love
life. They don't show you sitting in a
traffic jam on a rainy Tuesday after
getting slapped with a $600 repair bill.
Clever marketing makes you feel like
success is finance, but really, it's a
lie you're being fed to keep you
trapped. Look at the Cyber Truck. That
wasn't sold on practicality or daily
use. It was sold on the image of power
and looking like you're straight out of
a sci-fi film. Social pressure fuels
this, too. Nobody claps when you drive
an old Honda that's paid off and running
smoothly. But if you roll up in a brand
new BMW on finance, people tend to give
you approval and assume you're doing
really well for yourself. I see so many
young lads these days trying to look
successful rather than actually trying
to be successful, especially in cultures
where car ownership gives you
credibility. This need to look rich is
what's causing this to happen. It makes
people stretch their money so thin that
the car actually ends up owning them.
This car poor trap gets even worse for
some people as they borrow more than the
car is actually worth. It sounds silly
and you might be thinking, why would
anyone do that? But it's actually very
common and it's called being in negative
equity or upside down on the loan. In Q4
of 2023, nearly one in four people were
in this exact position. So, this could
result in you owing $40,000 on a car
that's only worth $30,000.
This means you're $10,000 in negative
equity. I've actually had a lot of
people email me after reading my free
weekly newsletter saying it helped them
avoid traps like this and even make a
bit of extra money with some of the
strategies I share. It's something I
just do for fun and I really enjoy
reading the replies. So, if you want me
to send you those emails, too, I'll drop
a link in the description. Anyway, if
you want to avoid being car poor like
most people, then you need to understand
the true cost of that so-called
affordable car sitting in the showroom.
I feel like a lot of people don't
understand that the sticker price of a
car is far from the true cost of owning
that car. Let me explain. Take a look at
this Honda Civic. It's the most commonly
purchased car by people aged between 18
and 24 in America. And on the surface,
it looks like a sensible choice. The
sticker price is
$27,867,
which seems reasonable. However, let's
dig into the true cost to own this car
over 5 years. First up is depreciation.
And on this car, that's $10,999.
This cost starts the second you drive
your new car off the lot as it drops 10
to 15% in value before you even make it
home. Over 5 years, you'll lose nearly
$11,000 to depreciation alone. Think
about that. $11,000
just gone. All because time passed and
your car got older. It's like paying
$2,200
every year for the privilege of watching
your money evaporate. Next is insurance.
This is nearly $12,000 over 5 years, and
that's a conservative estimate. This
figure is based on a 40-year-old with a
perfect credit score and a clean record.
If you're a young guy, then this number
is actually much worse. You're probably
looking at double that. Sure, you can
get this down a bit by calling them
every single year, negotiating, and
never staying loyal to one company, but
it's still going to be a high cost. Even
if you do manage to get a bit of a
discount each year, then there's fuel.
$6,415
just to keep the thing moving. This is
actually getting so expensive. Now, for
financing, this is the cost of not
having cash up front. $4,719
over 5 years assumes you've got a decent
credit score and put down 10%. But if
your credit score is bad, then you could
be looking at 15 to 20% interest rates
instead of the 6 to 6 1/2% I'm showing
here. That's why I always drill home the
importance of building up a good credit
score by having a credit card and
putting small monthly expenses on it
that you pay back in full at the end of
each month. This means you avoid paying
any interest and prove that you're a
responsible borrower. Next up is
maintenance. $3,224
[Music]
over 5 years for oil changes, brake
pads, tires, the list goes on. However,
you can do this a lot cheaper if you
learn a little bit about cars. I used to
race in car championships, so I know the
ins and outs of how to fix stuff on my
car. This has saved me thousands over
the years. I mean, if you learn to
change your own oil, you'll save $30 to
$50 every single time. And if you buy a
basic OBD scanner for 20 to 30 bucks,
you can diagnose most problems yourself
instead of paying the garage $100 just
for them to plug it in and tell you
what's wrong. Then taxes and fees. This
is just the government's cut. Road tax,
registration, and inspection fees will
come to around $2,800 over 5 years.
Finally, we've got repairs. We'll budget
$1,790
for this over 5 years. These surprise
expenses are killers if you're not
prepared for them. Even reliable
vehicles like the Honda Civic will
eventually need repairs beyond normal
maintenance. This is exactly why you
need an emergency fund of 3 to 5 months
of your living expenses. Without it, a
single major repair can derail your
entire financial plan. With cars, it's
not a matter of if something will break,
it's when. So, let's add all this up.
Drum roll, please. Your affordable
$27,867
Honda Civic actually costs you $46,821
over 5 years. But it gets even worse
than this, as this doesn't even consider
opportunity cost.
This is where it gets really painful.
Let's look at a 5-year comparison
between someone that chooses the car and
someone that chooses to invest. If you
decide to choose the new Honda Civic in
our example, then after 5 years, you'll
only be left with $19,295.
This is, of course, after reselling the
car at its current market value. That's
assuming it's been wellmaintained with
minimal damage. That's a loss of over
$27,000 in net worth. No wonder it's
such a wealth killer. However, if you
choose to take that same $780 monthly
payment and stick it into an S&P 500
index fund based on the historical
average return of around 10% per year,
after 5 years, you'd have approximately
$60,16.
Of course, past results can't guarantee
future returns. However, if it followed
the same historical pattern, then that
would be a gain of over $13,000 in net
worth. That's a price difference of
$40,721.
That means by choosing a car over
investing, you could be giving up
$40,000 of wealth. Most people repeat
this cycle every few years for their
entire working lives. This is just one
example of putting your money to work.
You could choose to invest in starting a
side hustle, buying a rental property,
or even launching your own full-blown
business. The key is getting your money
working for you instead of against you.
That's not even mentioning individual
stocks and crypto. Although they are
riskier investments, but to put it into
perspective, if you'd invested that same
$46,821
in Microsoft stock 5 years ago instead
of the Honda Civic, you'd have seen a
$224%
total return, turning your money into
over $150,000
today. Think about that for a second.
The same money that bought you a
depreciating car could have bought you a
small fortune in one of the world's most
successful companies. The point isn't
that you should never own a car. It's
that every financial decision has an
opportunity cost. Every dollar tied up
in something that loses value is a
dollar that's not compounding in your
favor. You might be thinking, if this is
true, then why aren't more people
investing? And to be honest, I think
it's because they don't understand how
to actually do it. Back in my day, it
used to be very difficult as you had to
phone up a stock broker. However, now
you can use platforms like trading two
and two right from your phone. You can
set up an account, deposit some money,
and then search for SNP
500 if you want to keep it simple and
away you go. As I was planning on
talking about Trading 212 anyway, I
reached out to see if they'd be
interested in sponsoring this portion of
the video. They agreed and are also
offering a free fractional share worth
up to £100 to anyone using the code
Tilbury
in the promo code section of the app.
Now look, I get it. In many places, not
having a car means losing opportunities.
A study by Capital One actually found
that 67% of people said owning a car
opened up income opportunities they
wouldn't have had without a car. So that
shows that sometimes there is a clear
opportunity cost of not having a car. So
I'm not against getting one, but if
you're smart about it, you can still
free up hundreds per month to invest. So
if you want to buy a car and invest,
then here are the three steps I'd
recommend following. Step one, buy in
the sweet spot. This is when you buy a
car that's 3 to four years old with 30
to 40,000 miles on the clock. This is
great because you dodge the brutal
firstear depreciation hit, but still get
modern safety features, reliability, and
often remaining warranty coverage. A car
that costs $35,000 new might be $24,000
at this age. So that's $11,000 in
instant savings you can invest instead.
Step two,
follow the 15% rule. Your total
transport costs, including monthly
payments, insurance, fuel, and repairs,
should never exceed 15% of your monthly
income. If you earn $3,000 per month,
that's a maximum of $450 for all car
expenses. Push past this and you're
getting dangerously close to becoming
car poor. Step three, keep it for more
than 10 years. This is where you
actually build wealth. Most people trade
in their cars every three to five years,
which is financial madness. Instead, buy
once and maintain it like your financial
future depends on it, because it does.
If following these steps saves you $300
per month compared to buying new, that's
$3,600
every year. Invested at 10% annual
returns, that becomes more than $118,000
over 15 years. That could be the down
payment on a house. all funded by making
smarter car choices. If you want me to
walk you through how to set up an
investment account step by step, then
I'm going to leave that video right up
there. But don't click on it just yet.
Make sure to subscribe if you want to
grow your wealth. Okay, I'll see you
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