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Unleashing Creativity with AI: The Future of Content Creation | Featuring Jay Johnson & Marek Mars

By Marek Mars

Summary

## Key takeaways - **Future unevenly distributed**: The future is always already here but it will never be evenly distributed among the population so the key to staying ahead is to be well informed and connected. [00:00], [00:20] - **Delegate using Eisenhower Matrix**: Delegation is one of the most important high level skills as a creative; things that don't have to be done by you necessarily but are still important are the things that can be delegated, per the Eisenhower Matrix. [04:04], [04:36] - **AI breaks into three uses**: AI breaks down into content creation, conducting research, and automation; AI agents harmoniously provide all three primary value adds into one singular interface. [06:49], [08:39] - **Build prompt bank first**: First build a prompt bank or library of reusable prompts for consistent brand voice, tone, and aesthetic; then aesthetic guidelines for images and videos, leading to APIs for full automation. [12:06], [13:58] - **Future org: manage AI agents**: No more low-level tasks; AI agents at bottom, 3-5 or 10 people managing bots in finance, sales, marketing, and 1-3 at top answering to shareholders—be a manager or shareholder to future-proof. [20:19], [21:22] - **AI augments, doesn't replace**: AI doesn't replace jobs but augments; corporations educate executives on AI, identify best, fire rest; Google Cloud cut 100 people to invest in AI structure. [18:52], [20:05]

Topics Covered

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Full Transcript

the future is always already here but it will never be evenly distributed among the population so the key to staying ahead is to be well informed and connected hey everyone my name is Jay

friends call me Jay clients call me ji and I'm an AI consultant well creative AI consultant specifically hey my name is Marik Mars One Mars media limited I'm creative video production director

helping Brands elaborate their story visually so tell me about your day yesterday you you told me I say you have like a lot of meetings they have like four or five meetings what was all about

yeah so yesterday was a really interesting one um the first meeting was

a meeting about uh AI powered blockchain called ICP I recently became a member of

their London Hub team the head of their content and AI so yeah that was really exciting um just had a good meeting with the team we just recently kicked off

this project so things are just being put together but yeah it was really exciting and then I went to an event in central London that was being run by wolf from alpha they're really cool like

sort of math and Tech based company that provide like Business Solutions as well um it all sounds very techy but I promise you it's actually very creative um because obviously you know anyone who's known me for a number of years

knows my backgrounds in music and and stuff like that and then I had uh one-on-one with a new client that I've just sort of this just come on board for one of my services so yeah that was

really cool just teaching them about Ai and AI agents and how to use it creatively because for me it's very much a creative Endeavor but yeah what about yourself how's your day yeah at at the

moment I mean pretty much the whole week has been pretty crazy I'm working with B Village to create a social media presence for them so I'm one of the production team working on uh on the

content for them and other than that I'm just working on several projects right now I'm working with one of the agencies fly accommodations we creating video for them for social media I need to show you that this graphic animation is

absolutely sick you remember I told you about Matt you do you join his workshops animations I asked him to help me out with this project because I don't have that such a skill as as him and he's

done amazing work with graphic animation such a yeah Cent was so happy it was just minimal changes with the graphic animations and graphic animations just mixed up with with the video and that

was actually first time uh I wore work I take the client and I work with video editor and graphic animator and I was just directing the project I haven't done anything with I didn't get zero

involvement with actually production other than directing and producing the content for a client so that was that was pretty new cool experience and also M was working with me first time with my

clients because usually when I working with video production video production uh doesn't require doing any animations at the moment for so far with the

clients I I have been working so yeah M joining me and showing his skills I think is going to put us in different Direction with actually video

production and maybe getting new clients on board who actually interested to showing this you know showing the business different way other than just visual stuff yeah that's amazing man

honestly he's next level with the Motion Graphics and then animation like I've really learned so much from his workshops and I sort of really know you know the basic premise of it in terms of

like moving things along key frames how to make it seem as if things are moving when really they're just sort of changing State over time but how to do that in a way where it's not completely arduous and you don't feel like yeah

this is such a tedious um you know Endeavor but yeah know he's he's definitely a great person to learn from and it's great that you actually managed to get that project done without you doing any of the leg work I think

delegation is one of the most important high level skills as a creative you know as someone who runs businesses you know like we both do it's yeah really important to know what to do and what to

delegate you know I mean there's a great uh concept of the Eisenhower Matrix you know which is things that I think it's things that are things that don't have to be done by

you necessarily but are still important are the things that can be delegated you know what I mean yeah I was listening to Alex harosi on the way here in the cup and was one of the podcast I I'm usually

not focusing what I want to listen from him because pretty much all his is value so I just chose chose the random one and he was talking about idea and how to

structure your business so business operate without you yeah so that this is probably something I'm struggled with at the moment just to get the right people on board so I can probably like

disappear even for a week and business will still make money so at the moment I been at the stage with my business my business require my presence to to to

you know to move on to carry all carry on and take onboarding the clients and producing the content all the stuff so yeah it's just uh I know I know what I mean by saying this and I think this is

this is a goal when you're growing your own business you're not selling your time you need to like Leverage your leverage your time and on board people train people and I think that this is the way this this the this is the

destination where I'm going right now yep absolutely I think time money and your network are the three things you can leverage to get more money more time and the network so it's just about knowing how to use those three things

strategically to maximize you know your allocation of those resources at every stage in life and there's a popular saying that you never want to be a slave to your business you know I mean if you still need to be the F systems in place

yet then yeah it's always important for those systems to get organized and then for them to scale because it's going to be impossible to scale if you always need to be there absolutely yeah I want

to ask you I want to change the topic a bit because we you've been showing me uh last time when when I see you you show me the way you didn't show me exactly

the way how you produce it but youd mention about you your YouTube channel and you're producing some content in YouTube channel and you're using AI to generate generate the content yes did

you me you also mentioned using hen yes I'm using hen and it's interesting you say that I had a coaching call or when our coaching call this morning teaching one of my clients exactly how they can do that for their personal brand it's

like booming at the moment but yeah no I I think it it it just makes a lot of sense so whenever someone talks to me about AI or they say what is AI like you know my Uber driver just said on the way

here or asked me you know when he was saying what do I do I said okay well you need to break it down and I break it down into three things right content creation now that's not just social media content creation could be for

example you know me and my brother were having a heated discussion the other week and I wanted to say something directly to him but I didn't want to escalate the discussion so I was like okay let go on to chat GPT this is what

I want to say but I don't want to escalate the dis the discussion right it's already preh heared and it's like okay cool you could say it like this now I didn't just copy and paste but it gave me an idea of what to say it prompted me

right so you prompt these llms so that they can prompt you it prompted me and what to say I was like okay cool I'll copy and paste but then I'll tweak a few things boom and then my solution is is I got my solution right the situation was

resolved that is as much content creation as social media personal relationship networking management how you speak and interact with people so that was number one content creation

secondly you have conducting research now this includes you know Twitter any form of social media learning something on YouTube prompting llms the kids that

are D you know even the kids that are doom scrolling their dopamine receptors the death that's a form of research right and it's basically for you to acquire more information all of that is research and AI can speed up that

process and lastly you have automation which is of course just you know using an AI to do manual tasks that you would have to do repetitively but allow

them to automate it so that you don't have to keep doing those tasks and you can still get that information or that data Pipeline and and the movement of res sources can still happen digital

resources can still happen without you having to be present instead it's just fed to you in a final form for you to consume now the beauty of AI agents is that they actually harmoniously provide

all of those three primary value ads into one sort of singular interface and platform and you know the people listening will realize that I've really described more than 50% of what pretty

much everyone on the planet does on a day today M so that's that's why I just think this AI stuff I like I was in my music studio making you know songs for myself songs for other clients and when

I discovered this I was like this is the future everyone's going to think you know I'm a bit strange

but not everyone M right yeah I think that's a Kanye quote is it yeah so I think some people don't like me but not everybody likes me but not everybody

matters I love that one but honestly on the end of the days about you and your life is just you need you you need to don't care about what other people people think and what other people you

know doing and just do your own thing your own way so there's like I was talking to coup of people about that YouTube channel I'm doing generating and AI videos nice which I show you some

some screenshot of the pro progress of how is YouTube channel is doing YouTube channel is doing really well it's looking good and now I'm just trying to work out what's and this is one of the thing I I like to talk to you about

today probably maybe we can go through it quickly let's do it uh yeah I I Consulting a lot of different people from my network and showing the process how I'm producing the content to actually make it more efficient so I

don't have to spend so much time on it and at the moment content is AI generated and is interesting because YouTube allow allow you to generate AI I

mean monetize AI content as long is educational this is one of the things YouTube says as long as educational you can monetize AI generated content

interesting I like that yeah so policy so I want to take advantage of that and generating this AI Alat when it's me actually saying things which is not actually me but I generate some ideas

which I believe this is like kind of my religion I believe how you should go through life or through the business to be successful and I I apply to that to

my life on daily basis so I just want to spill that ideas through the AI generated content which I don't have time to just sit down and film and that give you opportunity to get that exposure through the AI avatars to

generate more content educational content speding the truth kind of for some people but I already even after doing that only for a couple of weeks I

already get that like feedback like oh is just a garbage some people say but it's kind of the same thing when people say about electricity the same thing

people say about internet the same people say about car when they you know they could start creating them but at the moment the same as you we both believe AI is a future right absolutely

I mean I I go as far as to say AI is the present and has been the present for a while because social media was the first form of AI which was AI that curates and

now we're in the large language model model era which is AI that creates so everyone's already addicted to AI algorithms are the one to decide what you see on your feed the only thing that

the only way in which humans are involved is the content generated itself but how it's fed to you how everything is laid out that's all based on extensive amounts of information so I guess to answer your question about you

know workflows when it comes to using AI to create cont content at scale I think there are three levels to it I think there's firstly having what I call a

prompt bank or prompt Library which is a series of prompts that you can use and reuse because there are some prompts that you're going to want to just pass things into so that you can get the same

kind of brand uh voice brand aesthetic brand tone right so that's the first thing build up a great prompt library or prompt bank for your particular personal brand startup business or Corporation

and then you want to build up an aesthetic guideline right as in for images this time so you've got one for text you get one for images the one for images ideally is one that you can also

use with uh uh videos so for example I have a particular aesthetic for my image like ji as I call him right he is he was created using a platform called

replicate so I trained what's called a Laura which is a low rank adaptation I won't get too technical but essentially I gave I uploaded a bunch of pictures

into um a model just drag and drop waited about 5 minutes and then I said okay so now whenever I want to create an image of me I just have to say ji and

then in whatever I want like let's say ji going for a swim doing whatever but obviously you can be creative with your prompt so you want to get the sort of prompt for your images and your visuals

correct so now we have the voice and then we get the visuals and then lastly at the final end and I think it's going to come down to apis which is just connecting things to to um connecting

applications between each other like application programming interfaces so you need to get an API that's going to start off with the script eventually get the visual right unless you're using the

same visual like I do for ji and then eventually just process the video and then lastly potentially even upload it to YouTube and that will be that'll be the final form where you sort of like

you don't do anything you get an RSS from the latest discoveries in Ai and within like half an hour you've got a video on YouTube out ready to go and all you had to do is double check you didn't

maybe you didn't even have to edit anything so so where where are you with you you are you posting one one video a day at the moment I am posting one video a day I've only been doing this for

about two weeks and I can't lie it's a lot but it would have been a whole lot more if I had to record visuals all I do is record my voice and that's all thanks to he Jen okay okay so uh what is the

still manual process you're going through with that production how long does it take you it's like two-part question how long does it take you to produce that one video and how long is the video five minutes videos are

usually never longer than 10 minutes depending on if like a particular AI product or service gets in touch with me and wants me to do a deep dive you know

um emails always open and uh for the most part it is typically like less than 10 5 minutes so they they're sort of short videos because I realize a lot of people are apprehen about just

approaching the technology just typing in a prompt people are nervous about that and I'm like come on it's it's not that difficult so I realized I can provide a lot of value the manual

aspects are still me actually using the tool so literally doing a voice over over a screen recording of me using the tool but you still need to generate a

prompt you're going to say kind of or how you scripting that you know how do you know what you want to say you you know already you're just going with the flow or you using chat gbt for the the the stage where you're actually

scripting the video for voice over do you know what so far I've only ever been been just going with the flow because the videos are so short you know and I um

yeah and I like actually discovering these things I think the discoveries I make as I'm going with the flow is what gives it that human kind of element I think if I if I just automate everything out of

it or just make sure everything has you know a very clinical sounding um you know impact I think it's going to I

think it's going to devalue it a bit there has to be a level of creativity and I think the voice is one of the greatest Windows into the soul and um you know I was blessed with a pretty

cool voice I've been told um true do you know what I mean like you know you can look at my videos of you know me singing you voice yeah exactly so and it's it's

it's quite Rich so I fig okay this is something that's very unique to me I need to make sure like I catch all the emotion in my voice when I'm recording these voiceovers because people already know the visuals are AI it's cool but

yeah some people might just be like G AI slop you know so I need to make sure it sounds like me cuz they'll see it they'll think it's AI but then their ears will think hm it sounds like it's actually him MH no but that's true

that's true actually what you're saying and you're actually giving a lot of good good value by saying what you're saying I'm only trying to apply that what you are saying to that what I'm already

doing with AI and I think because I'm generating everything by AI including my voice which you had you remember I show you the AI Avatar voice been created but

it's I still struggle to make it like sounds real so that this is probably something I need to look into it because when I see your videos I keep I see the AI generated visuals but this is your

still your voice yes sir which is which is which which is pretty cool like you apply this this way and one of the videos you sent me showing one of the AI tools searching for prices like best

prices for or what was it that was proxy by convergence using browser use I was just searching for some trainers um within a budget um in my size and that

was basically I could see the agent just moving the mouse clicking and typing yeah so what I want to say was structure of of the idea and structure of the video was pretty simple but how you walk me through it like was pretty cool by

saying what you are doing next and what you're applying it was simple and easy to receive for me as a user as a potential viewer and user of the of the app so you did I think you did a great

work for reviewing this for them thanks a lot yeah know they they're usually very like happy about it I recently did one uh on a company called fashion AI

fashion spelled f a hn they do really cool stuff and I know you do a lot of you know shoes with people in fashion and that's really cool I think you could potentially combine it I don't think AI has to replace I think AI can augment a

lot of people are saying oh my job's going to go because you know you know AI is going to take it but what I'm noticing and this take it from someone who at this point I've educated over a

thousand you know mid to high level SE Suite Executives from corporations all over the world um I know it's crazy right nice yeah I know I kind there recently I was like wow that's a lot of

workshops it's a lot of teaching um what's happening is This Global corporations are are educating the most

vital Executives in their businesses the most important people that they need and this goes down to startups as well what they're doing is this they get them all

in a room they give them AI education they see which ones are the best diet and they fire the rest that's what's going to happen and it's happening already yeah that's

exactly in fact yeah that's an excellent correction that's what's happening now yeah do you know I mean every single day on a small scale but that is what it's building up to and that's what I see all the time whenever I'm facilitating

workshops I was reading actually the one of the things I want to tell you when we met I was reading the news about Google Cloud Department being cut and they

fired like 100 people and that happening it has been explained why they done it because it's like correction of the direction where they going with and they

investing more in AI structure business than actually hiring people oh yeah in fact I'm going to drop some major game on everyone right now and anyone who actually wants to be relevant

financially from a personal brand point of view or from any sort of business point of view is going to listen to this there's going to be no more lowlevel tasks doing like none of that kind of stuff is all going to get

automated out there's going to be a bunch of AI agents at the bottom that's it the next level is going to be a bunch of people maybe 3 to five maybe 10 in

the biggest corporations maybe 20 managing those Bots managing all of those AI agent Bots doing a bunch of different things Finance sales marketing all of that kind of stuff and then at

the top it's probably going to be like maybe one two three people who are answering to the shareholders you want to be either a shareholder or the one who's talking to the shareholders about

the people who are managing the AI agents that's it that's how you future proof yourself understand how to use AI to augment not just to rely on it

because there's using Ai and there's just being absolutely lazy and I love this transformational technological Revolution we're going through because it's shining a massive light on who's

actually able to apply pressure to the initiatives and who's just lazy spilling some truth mate honestly I agree you could I couldn't put that

better mate you are on the top of it and you start using it and you start applying that to your business or you or you drown yeah this is it I mean every business every I remember first time

when I started using CH GPT when I discovered that I be I was honest with my clients when when I was talking to my clients I said like AI helping me with everything at the moment helping me structure my quotes you receiving

helping me structure my imag receiving I was transparent I didn't hide that using Ai and people just give me that kind of reg rolling eyes I not like I'm it's not

me in this in this but if you want to speed up your workflow and you have you want to grow your business you need to delegate delegate task and as I told you

before i' been in that point in when CH gbt first come out come out I was in the point like I I have so much task to cover I try I was thinking I need to get someone to help me go through this or

video editor or someone who's going to doing all admin work covering like responding to the emails and all this task and end of the day chat gbt come

out and just cut so much free up so much of my time I didn't have to get anyone I just go through whatever I need to do with admin work responding to the quotes

uh creating some scripts for for my video work with chu gbt yeah man you've really got it you got it right on the head like the only enemy is time and

yourself but ideally it should just be time and if you can maintain or in some cases even improve the quality of your output whilst collapsing time frames which is really what I specialize in

whenever I'm working with global corporations and startups then you will be almost superum people will look at you like you are next level and you just

brought me on to the topic of like of what I like to call or what I've sort of called techism which is basically techism techism like te c and then just

ISM you know like you've got racism sexism techism which is the prejudice against people who are not technologically advanced Adept or capable like

if you don't know how to use technology you're going to be significantly underprivileged in absolutely every Market in the future do you know what I mean like and I think to a certain

degree techism is going to wipe out all the other isms do you know what I mean and it's going to be like a certain it's going to be like a leveler to a degree do you know what I mean so it's like okay none of these other demographic

groups that you belong to really matter what really matters is how good are you with the tech and what can you accomplish with it mhm I agree I agree so my my first question I just want to

play with it a bit I mean it's just come up to my to my head and this idea if we need to speculate because we already know who potentially lost the jobs like

copywriters yeah even I was talking to to my wife yesterday like music artists she disagree with me but she did we I agree and disagree with her because she

was saying like music art artist they never going to lose the job because they giving the soul to it and you cannot use AI to create that Soul solely experience

through the music and I agree to that but at the same time you need to be really go good to go through this to they get that that point when people going to really like uh saying you are really good and we want to listen to you

and they want to travel around the world and see you live playing somewhere but there's lots of people already lost the work even in in like um stock stock

music sounds creating the sounds this is all generated most of it can be generated already by AI Adobe Adobe um uh is start creating this idea when you

actually make the sound your mouth yeah seen and is generating this sound which connected with the visuals representing on the screen so this is insane people going to

lose their job very fast a lot of people so we we already know who is losing jobs and my question is who will be next do you think it's going to be like video

Department who is closer like the next stage when is going to be that breakthrough in AI in which part of AI That's going to increase Lo Los how would you say it increase the loss of

jobs loss of jobs yeah H well I think for the most part I like to think of it in terms of like

what are the steps of a multimodal sort of AI system which is an AI system that can basically interact with not just text also images so I think anything

that's largely text based um or text based yeah that's gone um or will be very soon more and more of it will be gone I think the next thing is anything

image based like I don't know if you've used well actually no I do know if you've used mid Journey recently yeah I didn't use it recently but I use in past like when they started yeah that like

okay well then you should definitely use it recently I would give you you should definitely use it sometime soon because it is unbelievable man I think photographers are probably going to be

some of the next ones to go only if they're not able to augment their photography skills with AI right um and then afterwards I think it's going to be video because I break it down into the

way we understand the world and we understand the world through our five senses right so it's like if AI can input or can take in information from all of those senses right sound

understands text you know there's even I remember seeing a uh a a device like a laptop that can provide smells oh wow yeah I remember seeing that like a weeks

ago and I'm like so now you can be on a laptop and it can synthesize a smell for you to like we're getting closer and closer to like virtual reality do you

know what I mean like just people being in you know kind of like the Wally movie just you know fat slobs just do you know what I mean everywhere just but it's going to be a matter of like who's able

to augment their creativity with AI what it all comes down to can you augment your creative processes with AI so for me it's really about making sure I know

how to use the technology to maximize my creativity and uh yeah that's that's what I would say is is the key thing for everyone to learn at the moment mhm I

was thinking about talking about something different because uh animations like video animations like we've been joining the red workshops to to the like video animations graic

animations do you know any tools who actually do that AI tools that actually doing like kind that kind of level of animations that you can or it's not there yet I don't know any that are

doing that kind of level but you know remember as I always say the future is always really here just because I don't know about it doesn't mean it doesn't exist of course but you are ahead ahead of most of the people because I remember

you mentioned you subscribing to like over 200 300 different uh Technologies for oh yeah in terms of like the new newsletters newsletters yeah yeah but I

just I I go through them really quick and I see what I what is repeated I mean so I just skim through all of them I'm like oh I'm seeing this word or this phrase or this news um I don't know any

that are on the level of uh of mats no that's that's okay I just I just ask him because I'm curious if if there's something I missed because I trying to step stay on the top of it not the same level as you I just talking with chat

GPT I have a question I just chat GPT question and yeah it was pretty interesting and and that going bad to generating the YouTube video generated content so what do you think what do you

think about that because YouTube at the moment allow monetized educational content which is you doing educational content reviewing products and that's talking in general about AI but do you

think there's a thread for AI generated content on platform like YouTube Tik Tok Instagram that's going to be like kind of uh you're going to get the like

Shadow buan on on on YouTube or or any any who's generating the content are we at risk actually investing our time into this because I'm heavily investing

producing this content on on YouTube right now and my goal is to make it as much automated as possible so I don't have to spend time on it even get people

to do that for me I'm at this level to just invest that time and invest this money to just be able to monetize on AI generated content on YouTube so I'm just worry or just thinking is there is a

risk YouTube is actually going to like say oh oh if everyone going to start doing this imagine like everyone's get smart like next year and so many people going to start doing AI generated content on YouTube how YouTube

potentially could deal with it well they can't Shadow ban it all because it's going to be too much um and a lot the internet is already like now ai generated so if they Shadow ban it all

then they're going to be Shadow Banning the majority of what's getting uploaded which wouldn't make any sense um because people then that's going to create pressure and people want to move to other platforms that don't do that

I think is it is a good question asking yeah no exception question it's a really good question because of course no one wants the loss of investment on their time right and everyone wants to make

sure there is at least some longevity to their workflow when it comes to generating AI at least AI augmented content what I would say is it's more

important to focus on brand Partnerships when you're generating content with AI because the amount of VC money that is flowing into these startups and these companies they want to invest like I've

already made profit off my YouTube channel which is not even monetizable on YouTube yet

right because brands have comment have come to me sent me emails saying we like what you do can you review our product they pay me half of fun half on

the video is released you know what I mean and they're very enthusiastic so I think it's not just about you know trying to Panda to the platforms but

also trying to trying to educate and spread awareness of the AI products that are actually doing well like I'm also quite rigorous in terms of the AI products I choose to review even though

I'm doing it every day so I need a lots there's so many out there like I still have to be very like rigorous cuz if I see you know a terrible AI service or product I'm not going to review that that's going to hurt the quality of my

brand do you know what I mean so I think firstly make sure you're reviewing products that and services that are actually valuable and useful and have great use cases um or ones that

are I guess backed by big companies big Brands Adobe Google even if they get if for example let's say they get something wrong and they release an AI product that doesn't really make sense you can make a video about that because at least

they're still they've still got the corporate clout of them being a big company but try and focus more on brand Partnerships as opposed to just monetizing off the social media platforms it's going to come much

quicker man you sp some really good to because you Lally with every question because I have some ideas but my my fault is going like to the blind spots and you like kind of redirect me you know which is pretty cool because that

that's what I'm doing for YouTube I think okay can generate some views may work out but it's not related to um like brand partnership or like kind of affiliation so this is actually could be

good idea I done the first video for on on YouTube which is just a that was just a test and I make the review for revolute app it was just tests that was

one of the first video I generated with AI and my idea is to kind of review all of the platforms I'm using that offer offer affiliations for creators like

like me like Squarespace I'm using website square space I reach out to them to to do the affiliations with them and try to generate an AI video reviewing the platform like just based on using

Char gbt so yeah I think that's what you're are saying is make absolutely sense to if you're generating content is cannot be only educational is need to be kind of partnership related because you can monetize so much faster other than

waiting for YouTube monetization which can take another half half year or two years it depends how you know how frequently you're posting and other things which you don't know you know

know absolutely I mean if anyone wants to employ my strategy of posting every day um um I don't see why you won't already start getting brands at least get in

touch within the first month MH telling me if you post 30 videos consecutively into the algorithm of a social media platform because they care about volume and consistency it's going to start getting

recommended to people it has to right and these Brands will get in touch like eventually if you're providing a decent quality of content they will inevitably get in touch because they want the micro

influencers and people sort of On The Fringe of these kind of Technologies to actually use to be ambassadors of their products you know what I mean because

they're small scale startups they've got a decent sized amount of capital to fund into marketing but they still can't go for the biggest marketing you know budgets that you know let's say Global

corporations can so they're looking for these micro influences and once you get enough of these micro influencers there'll be enough of a buzz online which they're probably Det using social

listening tools that's actually going to still you know be effective in terms of uh their marketing efforts mhm so uh how so when did you started doing YouTube

how how long is well I mean I decided to keep my same YouTube for back when I was a you know a music artist so I was uploading videos here and there nothing

too crazy I was you know I was doing a lot of I've always done a lot of stuff um I've always been very active like in terms of creativity and Entrepreneurship um most people just

know me primarily for the creativity and my background as as a music artist in my music career but I really started going like h on YouTube like let's say two two

and a half weeks ago where I was like okay I'm just going to post every day and I want to see how long I can go forward you know what I mean just post every single day um because I have a list of things that I have to do every single day without fail you know I mean

one of them is like uh I wake up you know drink some and just got bang out 100 push-ups just every single day sometimes only in one go sometimes not but they have to get done and when you

do that you realize the key is to be impatient with your actions and patient with the results and once you do that for long enough you'll come to the conclusion that life moves at the speed

of your consistency mhm that's true and a lot a lot of a lot of people actually give up without without realizing they like they you just need to be consistent and just

repeat repeat repeat it's just always is about that last stap just repeat that again and again and again and apply and I I'm a lot in the the SP I mean last three years doing what I'm doing with my

business I've been a lot in the position when I actually kind of doubted like I had this like am I doing this right like just question myself and you know I

think it's a healthy healthy idea to understand where are you going because I get to the point when uh stagnation head the business right and because I'm still in development of my of my business I

was like doing always the same thing and trying something different from time to time but you don't want to spread too too much of your time to doing different things you're just probably best idea

from my experience just focusing on on one thing on to I mean going to the one One Direction instead of doing few things the same time when you especially when you start up by yourself so now I

learn that doubt is going to always going to come because it's happening you know if if you're doing something for for a long time and repeating the same thing but in

the is for me it's like it's always disappear pretty much the same the same moment at this point sometimes I wake up and there's like quiet day I have no meetings or I don't have any calls

coming in or emails and I even that one day can change my mood like why they not calling know I have that like yeah it's silly my wife is always making a joke

about me is like your your mood swings and switching from day to day to day one day you have like four you're taking four bookings for next couple of weeks and you're like excited and buzzing and another day is quiet because I don't

know I'm just I'm just operating at the moment my brain is operating on this kind of uh on this kind of hype I need to do so with something and like it's at

the moment for me it's not about even doing something but idea I can help someone else I help the business out someone is actually coming to to my door

and want to pay me money to help to grow their business I think this is biggest hype for me it's not about even uh like we talk before you asked me before and you're not the only one asking me this

before am I excited about video production yeah uh it's or not even like passionate about it yeah I'm I'm not I'm not I'm not I'm not I'm not passionate

about this I'm passionate about doing a business kind this is I think I think that would be the right answer after several people asking me this and I didn't have that answer am am I actually

passionate about video production no but it's get me I get to the point when I was in a point in my life when I don't want to do what I'm doing and I have an opportunity to work with video

production and I had these people around me doing video production and doing photography and I have this free knowledge and free resources to actually ask the friend like how do I do that how

do I press this button in the camera and you know I had this and not a lot of people have a chance to do this so probably that what I'm doing now with video production could be potentially

bridged to something else for me definitely I think you're already going in the right direction with Motion Graphics you know and um yeah what learning what Matt's doing I mean even

for me it's already elevating my kind of like knowledge on how I can create content like if can you imagine if I add Knowledge from Motion Graphics into the AI generated content bro that's a whole

new world yeah that right and even the stuff we've seen that we've been sharing with each other on Instagram buto we absolutely have to make content like that we absolutely kill it we can just

make concept um marketing ads for companies and just like be like yeah this is what it should be I mean that that that what you send me that video you sent me looks sick bro it's so cold

it's like 3D it's AI generated but it looks so realistic it looks realistic imaginative and futuristic but not in a techy kind of way more in a

imagination kind of way like this is the future of human imagination do you know what I mean I I know what you mean but also I was talking to Dennis about this

Dennis is one of the photographers I'm working with he's part of one one one Mar media limited team and he also is a freelancer doing his own F but he helping me out quite a lot on my project

and we've been talking about this I was showing him that video yesterday and my feedback about this and question potentially would be if this isn't I

think that could be potentially a hype for a lot of brands for over next year potentially this summer because it's already there you just show me that so it's already out there people talking about this and question is if that going

to stay around or it's going to be disappear again it's going to be something different because that could happen why I'm saying this because do you remember this those videos a lot of Brands been doing this when footage of

something is real for example like Big Ben but rest of it is like kind of generated it's not a AI generated it was um blunder generated like some balls jumping through this tree and you can

see it looks like real but yeah that was that was AR where they augment reality so they add something else to it so they take like Big Ben and then they'll add something else to it that that obviously would never happen in real life but it just makes you think that's quite

interesting and it Captivate that captivates the eye I think there's some space for that I think that's that sort of had its time I remember when that was you know what everyone was talking about but I think that one is a bit more

gimmicky it had its time do you know what I mean but it's a bit more of a it's a bit more of a gimmick whereas I think the kind of stuff I was sending to you on Instagram is a whole

reimagination of the aesthetic and the and how the brand wants to connect with the consumer and other businesses on a deeply emotional level do you know what

I mean it's like a better visual representation of the emotion and the transformation their product or service provides I agree the visuals you sent me was pretty cool I mean w it's crazy they

all been created kind of simil they' all been similar in the idea of the space there was just one person always in the center and you have the beautiful beautiful space around them it's pretty

cool so what what would be your idea if you if we need to like without knowing because I don't know if how how how much of you using actually how let me

rephrase that how do you using those tools at all on daily basis because you you mention you know you know those but I don't remember if you mentioned actually using them yes actually in fact

there is a a company that just got in touch with me I'm in the process of making a 30 minute long like deep dive into them and they're basically like a all-in-one AI designed Studio suite and

you can do that kind of stuff with them you can change background you can change it's it's amazing you know you can use it for fashion photography you can use it for interiors you can use it to create things you can use it as an

upscaler they're really cool cuz what you can do is you can create the image so let's say we have a product image you create that image of the product you upscale it or you create multiple images and then you choose a p one right as is

the best practice and then you upscale it and then you then go from image to video and you describe exactly how you want the video to work so the camera movement and that kind of stuff but it's really about making sure you get the

aesthetic right on the way in you know kind of like with um obviously my background is in music like whenever I'm recording vocals or recording any instrument like it has to sound good on the way in do you know what I mean and

kind of like with photography as well like if you're shooting in war it has to look good on the way in because even if someone's a Michelin star Chef if they're using ingredients from a garbage

bin you know I mean it's it's not going to taste good your skills are magnified by your tools you know what I mean mhm and I

think yeah your skills to a degree are magnified by your tools and I don't come completely agree with the concept of like you know a bad Workman blames his

tools I think that's definitely a thing that's definitely like can be widespread but it's like at some point your skills should always be above the level of

tools that you have access to and that's just what I'm trying to do mhm because there's so many tools out there right now but I'll share with you probably off off camera cuz that's one of the tools that you know uh you don't have to

myself I mean I'm going to be completely transparent now I know people are going to see this and they're going to be like but everyone everyone keeps business honestly we're just going to share what we want from out of out of this yeah okay that's perfect we don't have to say

it right now if you don't it's fine well I mean I was going to say how I categorize tools um and how I recommend other people to categorize tools um if they're really like interested in you

know being knowledgeable about AI so it's estimated about 60% of jobs will be G in the next 10 years um so I have a section of tools I give to everyone for

free things I'll tell everyone no matter what you know no matter who they are um and then there are tools you know people are going to have to pay me for right

and then their tools I'm not telling anyone but you you you never you never sell the recipe until you get you make a success on this what you know exactly

it's always like this yeah so I have to use it I have to test it I have to find out as many edge cases I can literally test it pretty much to death and then once I know how to use it like from the

ground up I'm like okay cool and then I'll wait a little while once I see the traction like once I see it's getting popular and I don't want to be too late to that party then I'll be like okay then I'll move it from the column of

things I would never tell anyone to the column of things people have to pay me for and then eventually it will go to the column of things I you know I'll tell everyone for free because this space moves so quick there are things

that I just for example I've been using deep seek since November 2024 was yeah man and people start talking only only January about this or February right exactly like this year I've been

using it for about 3 months before the whole you know US Stock Market liquidations before all of that I was you know what I mean cuz I was well informed and connected I already knew and I have you know receipts to prove

like I have my chat history there on deep seek from November MH um so yeah but but that was in the column of things I wasn't going to tell anyone yeah um and then you know it moved to the column

of things people have to pay me for and now it's in the column of things everyone knows for free it's all about knowledge in those days right that what you know and who you know is just so so important like absolutely in

your development who who you know and what's also extremely important that people don't realize is who knows you you know what I mean CU there are people who I don't know but they don't me and

they know what I can do so they get in touch with me yeah even though I don't know them and uh you know your network your netw worth but that's what leads you to your next work do you know what I

mean um many thanks to my mate or M who put me on to that but it's like if you're looking for your next work it's going to come from someone in a lot of cases someone you know if you're well

connected in the real world but in some cases it's going to be someone who knows you if you're capable of positioning yourself as a thought leader via digital

content so that you can actually have your personal brand as a NeverEnding lead magnet attracting clients and people who want to pay for your services it's quite interesting because

as more you Niche down with that what you are doing the more chances and more opportunity you have because I just going to compare that like in three stages from all of the people I know

like you know Matt he's doing animations I know you you're doing Ai and I'm doing video production and from all three of us you are think you are I think in best

position to be like super successful in the future because why I'm saying this comparing me and M on on on the T on the I'm on that will be creating and how we

creating is M on a higher level and better position as me as me because I think video production is at risk at some point because of the AI it's not necessarily completely it will be not

completely gone because we still need that human touch to all this but in terms of how AI generating images and when everything is going with that could

be at risk for potentially I don't know for film makers because I see I see that content that been created for Min series movies for by AI I'm sure you see some

of the some of the contents like mini movies or I don't know how how to call them AI films yes so but you are you how you say before you want to be the guy

who's managing the balls or you want to be guy who's responding to shareholders and talking to the guys who manages the I want to be the guy who manages the guys that manage the B exactly or you want to be a shareholder

or the shareholder yeah but that that's I mean if you don't come from a privileged background that's how you become a shareholder very quickly you can if you're the guy who's managing the guys that manage the Bots mhm and exactly you're creating that Universe of

for yourself yep and that that infrastructure is is really important you know cuz people respond to infrastructure I agree I agree so yeah that's why I love talking to you about

this what we are talking right now man that that's why I like I love doing workshop with mad and everything because I want to soak in everything what you guys doing because I believe what m is

doing and what you are doing it's just just a kind of future to go through and go go towards to you know you cannot AI is not going to go go anywhere like you

mentioned it's it's here it's been here for a while like like you say and you just need to be on the top of it all all the time 100% it's like a second coming of the internet you know what I mean

it's like imagine so ai's been around for about what three years now CH dutt was released on the 30th of November 2022 it's 2025 22 wow okay it's not so

far I mean I it feels like it's been around so much longer it's because of the time warp the AI is also doing and how it's affecting how every human being sees time um which is a whole another

topic but if I remember correctly internet was invented around 1985 right imagine it's 1988 right so 3 years after right and

someone says to you hey do you want to learn about the internet I think it's going to be a big deal you everyone would be like yeah especially before 99% of the entire

world now ai is moving much faster and much more exponential but it's still only been three years that this sort of generative AI has been available to the masses it's crazy it's crazy where we're

going to be in 20 years with AI I can't wait it's going to be wild it's it's going to show who has skills and who doesn't I think you just said

about internet it just remind me about you know g v yeah yeah he was uh he used to be a wine seller you know that right oh yeah yeah yeah and he was talking on his YouTube channel about this how he

get into the wine business and how to how he grow his business he his father run run this wine store and when his father employed him to help him to do

the work uh his idea was let's put the business online and put it on the website and at the time internet was just start developing so not a lot of

people was understanding that you need to be online and so he was fortunate enough and he was smart enough to put his knowledge on YouTube and put it on

on the web so he was one of the first person talking on YouTube about wine and you can see his like first video and he was smart enough to jump jump on YouTube and actually use YouTube and social

media as a tool for business not a lot of people that been using that for as a business at the time because they didn't realize they can monetize it and the same with the ads it's like ads space is

going to be getting more and more expensive one of the thing he was saying was pretty cool when because when ads first come up to to to the internet and

people realize you can promote yourself through the ads paid ads it was super cheap because that space was only start filling up and there was lots of space for people to actually promote

themselves through the ad but now there's so many people people promoting and it's getting more and more expensive and in few years if you're not going to jump on the paid ads now it's going to be very difficult for you actually be

able to afford that to actually promote yourself for the through the ads because that space is like kind of I'm comparing that now is it wasn't him but I would

say it's like um Bitcoin there's only limited space and limited amount of Bitcoin you can buy it's going to be more and more expensive people going to purchase more and more so you there's so

much I think they still mining Bitcoin right it's not all mined yet but it's like with the ODS is pretty much the same there's just limited space of that how much you know you can you can

promote yourself and so in time and S days it's different price which when you're going to promote it so it's just pretty interesting yeah I think it really is an auction because there only

so much you know human attention uh you know that in a day right if you if you I guess find a way to measure attention and you add it all up so yeah it's going to be an auction and whoever has the

most amount of money is going to get it and I think that's a very interesting perspective to have tools paid ads cuz everyone or some people are oh we don't have too much money for you know to pay

for ads and stuff and it's kind of like you think it's expensive now just wait five years it's going to be like astronomical you're going to you're going to wish you're going to be begging to have land as many ads as you could

back then you know what I mean and built up you know your social media presences just so you could finally get a a very lengthy list of emails so that you you know what I mean

I think social media is the main aim of social media should be to get as many emails as possible because like so come again the main goal of social media is should be to get as many emails as

possible because EMA get emails from the clients from people from yeah clients and people who enjoy your content okay because the best algorithm is no algorithm when you get directly to the

people they see what you send them as opposed to just spitballing on an algorithm which you have to try and figure out do you know what I mean like but once you once you figured out okay this person likes my content a lot they

keep engaging they keep commenting let me get their email so I don't have to so it's no longer a lottery at all so I know I can reach them with content that I know they find valuable in future mhm

do you do newsletters for for your audience or not yet I have like a sort of not frequently um but I have I used to my newsletters used to be of course for my music career now I've sort of

I've made like one email about um the transition from music music to AI uh to people who are already on my list but that's definitely something I want to like build up a bit more you know I mean

I think everyone else should is I'm already in the process of I'm I'm sure people want to hear it from you from your newsletter as well because you you kind of like because you're absorbing all this knowledge and you can like kind

of summarize which is which is not yeah it's just straight value like you know what I mean time is is the fire in which we all burn so let's you know

but this is like you create this is how you create your selling to funnels right you are like hey I have a newsletter for you yeah AB have a look yeah you and hey

I I got this i got this thing you can have a look is for free and after you're like okay I got this product I have this course or whatever there we go leave stay well informed and connected you know so you know about things before

people so much of life is just about being first that's true my my my m i I know at least two people from my CL close uh close environment selling online courses

and they making like good decent money on it I mean they selling them very cheap because they go between 10 10 to like 100 pounds okay because Market is

so oversaturated right now with some some some of the ideas you can get it always somewhere cheaper so that's why it's so cheap but when you sell this 15

time 15,000 times because one you you can see how many times he his course was solded so on the website it says like it's over 15,000 times been sold for like 15 or 20

that's good so it's decent money like for doing what just for 20 nice I believe so it's just one of the kind of passive income you can potentially grow sweet is is he just running paid ads

towards it I'm not sure how how he tunneling to towards that but I think it's one of those websites when there's like a lots of different courses and when people searching something they

want to learn they can find him on this website I cannot remember website right now makes sense yeah yeah selling education is is always important and one of the reasons I decided to make my sort

of transition from I guess some a more creative industry to a more technical industry even though AI is one of the most creative Endeavors I've ever discovered dare I say even more creative

than music and you know any kind of visual art um is because I realized that mindless entertainment just distracts you from the life that you have whereas purposeful education gets you closer to

the life that you want and I wanted my legacy on this planet to be this guy helped people get the lives that they wanted instead of he just distracted people from the lives that they had of

course my music always had put elements of personal development growth into it but I just felt like this is a much more direct way providing straight value I love that what youus said I think we're going towards the same

direction CU that would that was that was this is one of the ideas I have like uh I love helping people and I met the

guy from South Arabi magazine couple of days ago okay he's like I never I I don't know I have no idea who the man is but he was like kind of directing the

project project we've been working on and he was spilling some truth about how he created he's in his like 80s or something and he's like a legend in in

the in the industry everyone treating him like a legend and he was talking about how he he managed to grow his business in 30 years and he it was all about like helping out people and even

on the way doing doing it for free because on the end when he helps someone grow they always come back and give you money back wow so that was his his experience he he gave me like there was

lot of people he believe in on the way and when you met you met the right people and you invest your own time in this people it at the end of the day is kind of paying back years later than you

never know and I think it's kind of the true because through the Journey I've been going I experienced that as well but I never think I kind of could monetize it in the future just being a

kind to people but you never know who you're going to met I met so many great people on on my journey to to the point where I am right now I never network with so many people I managed to provide

work with to this amazing people photographers video editors videographers when they've been only starting up straight from uni or whatever and now after years when they

finish uni and they getting into the industry seriously they opening own businesses they actually getting me involved with projects so nice PR cool like you know getting this network just being best I I never I never think it's

going to work this way but when he said that a couple days ago that that man just said that like you give your love and that love is coming back some point and people bring you money on the trade

this I think this is Works nice yeah it's it's it's always interesting I mean there've there've been people who yeah similarly have have come back to me years later and been like oh remember that thing you taught me or that thing

you said like years ago that really inspired me like yeah it completely changed my outlook and then it changed how I moved forward in life and yeah you know it was really valuable and then they come back and provide value to me

and it's not and I I I wouldn't have like I mean it's not like I completely forgot about it I remembered it but it was never like I was holding on to it with this kind of expectation of they've got to pay me back you know what I mean

like I did that being good to the Turnal reward you know what I mean I'll be you know compensated nicely by the universe or whatever comes my way or whatever you know whatever anyone wants to believe

and and yeah no things just you know happen to work out for good if you you know I find that if you genuinely try and be a positive force in the world do you know I've got a I've got a question

for you man okay um go ahead you said you weren't always passionate about video editing um at any point were there some moments

where you thought huh this is actually more interesting than I thought it was oh yeah for sure yeah it's not it's not not like I hate it I never I never hate what I what I what I'm doing it was

always about for me when I start first doing this was pretty cool when I get the first paid job after posting on social media because I think posting on social media your work posting your work

on social media is a key to successful business and once when I start doing videos when I look at them now they all archive on my social media because they

look shitty now after the years but they bring me work I first first video I started doing I was just doing doing with my partner my ex partner at the time where I just started doing filming

uh food videos in the kitchen and she was helping me out like all of the props and taking all of the texes playing with the food and all the things and was just for fun just cooking we just been cooking so I was just filming this and

was a creative way and I get the light I start filming with the light and I there was guy there was a guy who sold my work on social media I reach out to few people doing something something

different and this guy is is um he was he still as Barista and he's telling selling his own coffee oh okay and he bring his whole equipment like coffee

Mach to my place and everything we capture the cool video and that creative process doing this I fall in love with but there was at some point when

creative process when you when you just when you're doing business like this creative process is not always enough is you need to focus as a creative person on doing a business as well

and honestly after all this year years I think is about 70% or even 80% knowing how to do the business and 20 years the

20% of how to do being creative and actually doing the creative work and create the create the project oh yeah absolutely I think having systems in

place is like understanding your business's systems like is just crucial a professional is someone who doesn't waste any time

when it comes to moving the client from where they are now to where they want to be you don't waste any time when when someone comes to you and they're like okay this is

what I want done and you already have a step-by-step process you've already got a system in place CU systems produce results lack of results is a symptom of lack of systems right

so once you have systems in place and they're very efficient and you're constantly looking for ways to tweak them and to make them even more efficient and a client goes through that funnel and receives the the

transformation they expected it's the best thing and that's one of the beautiful things about like capitalism in a sense is that when you pay what you feel is a good amount for something and

then you get exactly what you expected it's a beautiful feeling it's a wonderful feeling and and we all it all happens to us like every day maybe you just go to a coffee shop you get a good coffee and you're like

I'm so glad I spent that money cuz this is a good coffee that was a good coffee I'm coming back for this for this I know what you mean exactly I feel like I came to the conclusion that like intentions

are just the manifestations of what anyone's repeatedly put their attention to you know what I mean like you don't have to know what someone's intentions are you just have to know what they've

repeatedly given their attention to mhm and then you're going to know and all of this is your brain work why I'm saying this because uh my my wife was listening to some some some of the podcast when I

was when I was working and I was like unintentionally was listening what she listening to and uh they've been talking about this visualization when you

visualize something your brain try to find a pattern how you get get you there for example they've been talking about wealth and you saying to yourself I want

to be wealthy or you're just kind of adjusting yourself in some kind of gu direction is saying yourself a goal you want to buy a house for example and your brain once when you start talking about

and start visualizing that what you want to achieve your brain trying to find the patterns through this what you already know so basically everything you learn

in life to this point your brain unconsciously trying to find the pattern through your knowledge you already know how to get there and trying to get the understanding what is the your

understanding of wealth because wealth is not for everyone not for everyone wealth meaning the same thing for some people meaning like I'm I'm going to be like super rich I'm going to have 10 houses but for some people wealth is

just having a family you know saying like having like warm house and having a lot of kids and just this is kind of the richness they looking for absolutely so once when you are you are start asking

yourself what is what you what you want to achieve and what are you saying you're just saying just one thing and one thing lead to another and you just start start making like

backwards map mind to that how we going to get there because for example I have my goals for sure you have your own go own goals as well everyone have when you want to achieve something you have your goals and yeah I want to be wealthy this

is my main goal that's it and I visualize I talking I'm talking to myself and sometimes I visualize it as often as possible me standing in this point like I'm already wealthy MH

because your mind parently unconsciously lead you to that point so you're going to get there is of course it's not going to happen by just sitting just on the on the on in your in your

chair home and just thinking I'm going to be wealthy I'm going to be wealthy you just need to act on this in the same way so as more you're putting yourself out there you're getting more exposure

to situations that could put you in those directions so at the moment I'm I I always try to I always visualize that I explain that to my wife I seeing this

as a like I'm St standing at the front of the big gap in some uh desert and I need to jump I see the I see the edge

other side of the edge and I just don't know how to make a jump yet but it's just it's just that Gap is just getting smaller and smaller and just I just I

just feel that it's just this Gap is kind of blind spot and I don't know how to it's not like I'm not confident enough to make a jump because I make a jump every day I'm just push myself and

making like a getting myself out of the Comfort zones every day to to make this jump but it's just just going towards that it's just so important like pushing towards your go goal even if you don't

know exactly how we going to get there because I I believe it's most of us most of us don't know how they going to get there but you have you have your belief system that going to get you there absolutely you have the belief systems

and and the values and yeah I mean it's it's uh I really like what you said because firstly it reminds me of this concept of the fact that none of us actually work towards our goals but

rather we work from our goals and it's really more of like a reverse engineering kind of practice that need to be done so mentally there you just

need to work from that mental state into a life where you can actually see what you want in the physical world you know what I mean and I think that all stems

from uh beliefs I think when it comes down to analyzing people mentally or like on a spiritual level I think programming is like the start because

programming is that biology things that we all have to do then also words you have beliefs right beliefs in form attit udes attitudes inform habits habits

inform actions and actions inform results I'm always as standed by the amount of people who don't like the results they're getting in life but they don't necessarily want to go back up the

ladder and see okay what actions am I taking okay cool these actions what habits are they part of what wider habits are they part of Okay cool so I

have these habits because I have certain attitudes right okay cool what are those attitudes okay these attitudes are based on what a particular belief system okay so now I need to reanalyze my belief

system what is my belief system about myself what do I believe about myself and what I'm capable of my goals and how capable do I think I actually am about accomplishing my goals that is inevitable every once in a while and it

can be a sign that you're still on the right track right but it's about making sure you can uphold your belief system and making sure that over a consistent period of time it trickles down into

your attitudes and then your habits and then your actions and eventually inevitably you will see the results gold there you go this is true yeah this is all everything you're just saying is

true yeah you exactly described that what I what I want to say I I was just saying my my thought process but I think everyone who's who is lost or maybe they

don't know how to get there yet because it's everything is just kind of Discovery process of yourself because you need to discover yourself to be able to be on the this track or this path

like I don't know how where you been you you seem to like you always been kind of the smart guy I think like I see you yeah like you remember you mentioned that you've been 16 and you've been coaching you've been teaching P people

math and English and everything yeah I 16 year olds I mean even from like I was born in Nigeria even from back in Nigeria I was like top of my class you know like five six years old I remember being came here to UK London nothing

Chang you know like the school was easy math like everything was like do this simple question 50 marks okay cool but yeah there like I what I want to say is like not everyone is like

kind of fortunate or smart enough right from the beginning I told you I told you before I never I wasn't a guy who was smart from beginning or maybe I wouldn't

say I'm not like from disadv background but I just wasn't smart I guess the different forms of intelligence oh yes so like I said you know there there are some Shepherds in Far flung areas of the

world who can look at I don't know somewhere between 50 to 100 sheep and know exactly how how many sheep they got cuz it's important to the way they live life but one thing I always remember um

being taught when I was learning how to learn is the concept that memory is not something you have it's something you do and when you

learning it's more important to be reminded than is is to be taught it's more important to be reminded than it is to be taught mhm a question I like

asking people is what's the difference between someone who learned something and forgot about it and someone who never learned about

it in the first place so repeat the question what's the difference between someone who learned something and forgot about it and someone who never learned

about it in the first place don't worry if you if you can't think of it no from my first I me my first idea coming to my head is uh you already have this fault in your head if you learn it then even

if you forget it I think it's going to could come back to you in some point just the simplest answer okay well I mean that that makes sense if it can come back to you in some point then by I

guess the parameters of this question then you haven't forgotten it um but I think you basically that that's like the in between stepping stone to the final conclusion which is nothing because if

you learn something and you forget it and you're not able to apply it in a situation where it's relevant then your actions will be the same as someone who never learn it in the first place I see

knowing is remembering if you cannot remember you do not know so it's stands the reason that it's more about being reminded than it is about being taught so for example whenever I was studying

you know when I was being taught how to study like you know my parents will always tell me it's about reminding yourself not about just learning it once and saying okay I've learned it once I think that's the difference do you know

what I mean people people who think they're not intelligent it's just their method of learning they'll consum human abuse of information once they won't use any space repetition techniques and they're like oh I'm not smart it's just

no you don't understand how your brain works you need to construct narratives and imaginative scenarios around what you're learning that are kind of strange and unique but very imaginative and almost childlike because children learn

the best because they create these strange weird imaginative narratives around the things that they learn and it's just kind of like so unique and personal to them but that's precisely

what allows them to remember it you know what I mean yeah I agree it's like but now we going to be uh saying that saying that what you just said is like for us

people who's doing something or like creativ in creating industry like like myself I think it's about about like creating with your inner child did you hear that about it and I think we we

often often forget and I believe I'm on that on on that path as well I need to remind myself quite a lot like first time when I grab camera I was that little kid playing with the creative

idea and now I just move kind of to uh towards different direction being more focused on doing business and is that what I have to do now and I understand like and I love it what I'm doing but

it's not my necessarily my inner inner child I would say my inner child is being creative oh right okay yeah yeah oh nice G yeah yeah I just want to say

is that you just need to reconnect with your inner child from Once once in a while just not forget about why you actually start doing this I think is like most important and that's why why

I'm saying this because you actually make about mention about kids and kids they are like like you just said they just having they done so much like you know I've got younger siblings and

they're just they're just amazing they're both like extremely smart top of their class of course you know family members and it's just the way they learn things is is is amazing and the way they

understand things and the kind of faces they pull they pull these kind of facial expressions every once in a while that gives you slight glimpse into the fact that they understand a lot more than

what they're letting on like I remember I remember like one of them pulling this face and I was like that's a very sophisticated facial expression to to pull you're saying a

lot in that facial expression but you know you're not even 10 years old like I mean mate I experienced that with my 9 months old she's like getting to that

point where I believe she's like chicka I'm going to get you like you they're so much more spiritually developed than like we even understand I think I believe so I believe so human

human humans are very interesting especially little humans yeah they tell us a lot about I think I think I think we need to wrap it up any fin final

words um yeah I mean you know I think uh yeah I think the main thing is just being focused on personal development and growth I think the most valuable thing in life is the person you become

and the skills you acquire um and yeah if anyone wants to I guess guess learn more about AI um imagine firstly it's 1985 and someone's asking you to learn about the internet how much value would you place on that if that would be

valuable to you then yeah feel free to head over to my YouTube channel called everyday AI with ji where I teach people how they can use AI in their daily lives and also if you want to DM me on Instagram it's j Johnson official I've

combined chat GPT with my way of thinking speaking and seeing the world and put it in a chat bot so yeah you can constantly talk to I guess my mind 24/7 you want to know more about our services

one Mar media limited reach out for our website or go to our Instagram or you can reach out for our email hello markm mars.com sweet

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